Monday, 12 July 2010

View from Burj Dubai, Burj Khalifa towards Burj al Arab at sunset

View from Burj Dubai, Burj Khalifa towards Burj al Arab at sunset - simply amazing!

Saturday, 12 June 2010

Google Remarketing: New Hotel Advertising Tool

Google Remarketing is a new feature in Google AdWords. It enables hotels to advertise to anyone who has visited their website before.

People often take time researching different options before making a hotel reservation. Up until now, there hasn't been many opportunities to keep their interest going, unless of course they've signed up to the hotel newsletter or agreed to any other form of direct marketing, for example via social media such as Facebook.

With Google Remarketing, hotels can now track their website visitors or audiences and target them with ads on Google’s content network of websites, which reach about 80% of the online audience.

The ability to reach out to these people with a targeted offer while they make their booking decision can be powerful.

Showing ads to people as they move from site to site reminds them of what the hotel has to offer and can also give the impression the hotel is advertising everywhere. Additionally, ads can be targeted precisely depending on the actions a visitor has performed on your site. Perhaps they have visited the hotel's special offers page, read the blog or visited a section of your website with specific content such as spa or wellness. In which case an ad could be shown addressing exactly their interest and so nudging them towards making a booking.

Watch the Google Ad Remarketing video:


Monday, 7 June 2010

Apple iPhone 4G announced by Steve Jobs today

Apple's CEO Steve Jobs just announced iPhone 4G in San Francisco.

The new iPhone is being launched with the slogan:

This changes everything. Again. - In so many ways, it's a first!

New features are:

Video calling with FaceTime
The new iPhone 4 features two cameras - one on the front, one on the back - so you can switch back and forth during a video call.

Retina Display
According to Apple this is the highest-resolution phone screen ever.

Multi-tasking
With the new iPhone 4G third-party apps can be run simultaneously and you can switch between them instantly.

HD Video recording and editing
Shoot your videos in high definition and even in low-light settings thanks to a backside illumination sensor and built-in LED light.

5-Megapixel Camera with LED Flash
In addition to the backside sensor, the new front-facing camera makes it easy to take self-portraits.

Also new: Folders for apps and iBooks for iPhone 4.

The new iPhone 4G will be available from 24th June in the U.S. and Europe and can be pre-ordered from the 15th of June.

More information at: www.apple.com or watch the official Apple iPhone 4 video

Saturday, 22 May 2010

Google I/O 2010: Google TV Keynote - Introducing Google TV


Google say: 'Google TV is a new experience made for television that combines the TV you know and love with the freedom and power of the Internet. Watch an overview video and learn more about how to develop for Google TV.'

Learn more at: www.google.com/tv

Friday, 21 May 2010

Emirates Palace, Abu Dhabi - another amazing hotel

Kempinski Hotel Emirates Palace, Abu Dhabi, U.A.E. is clearly one of the most luxurious hotels world-wide.
For a start, it's massive and exceeds 7000 sqm of meeting room capacity. It is also surrounded by 85 hectares of beautifully landscaped gardens. The hotel features 1.3 km of private white sandy beach, ideal for sunbathing during the European winter.
If you don't stay in one of the over 300 rooms and 92 suites, go and have an afternoon tea at Le Café & Caviar Bar at lobby level. I'd try the gold drizzled Black Forrest Chocolate Cake. It's THE cake for chocolate lovers. Promise!
Take a look for yourself:
Black Forrest Chocolate Cake á la Emirates Palace Abu Dhabi

Wednesday, 12 May 2010

I wish I could stay here forever - Half Moon Cay, Bahamas

Public holiday in Germany tomorrow and since the weather is terrible I remembered my day on Half Moon Cay, Bahamas. Sunshine, blue sea, water sports... what more could you wish for? Except to be able to stay there forever...

Half Moon Cay is owned by cruise company Holland America Line, a subsidiary of Carnival Corporation & PLC. It is usually a one-day port of call on most Holland America Caribbean cruises. Holland America purchased the island in 1997. Activities include swimming, scuba diving, jet-skiing, cycling, snorkeling, deep-sea fishing, parasailing, glass-bottom boat rides and nature walks.

Happy long weekend, everyone!

Monday, 10 May 2010

AquaDom, Radisson Blu Hotel, Berlin

Radisson Blu Hotel in Berlin. The attraction of this hotel is the AquaDom located in the lobby - at 25 meters high the largest, cylindrical aquarium of the world. Hotel rooms look onto the centre piece of this 5-star hotel which is located in the city centre of Berlin and in walking distance of Berlin Alexanderplatz, Hackescher Markt, Unter den Linden and Brandenburg Gate. It's even possible to dive inside the AquaDom - spectacular!