The Hotel and Travel Week #5

Monday, 16th November

SpringHill Suites by Marriott launches an online video memory contest to celebrate its latest redesign. A new prototype property design is hugely popular with guests and guest feedback has been tremendous, says Marriott. Now everyone can take part in the online game and win prizes. Based on the concept of a memory game, the SprinHill Suites video memory contest takes players on a tour of the new design and challenges them to recall what they saw in the lobby, guest room or fitness area. The score can then be shared with friends on Facebook or Twitter which increases the chances of winning a prize. Take the quiz yourself to test your memory.
Tuesday, 17th November
TripAdvisor now offers business listings on their site. Hotels can list URL, telephone number and email address of their property on the world’s largest and most popular travel community website. This represents a new opportunity for hotels to connect directly with millions of researching travelers and potentially converting them into bookers. A flat fee will be charged for the service depending on number of rooms and starting with USD600 per year for a one-year subscription in the U.S. TripAdvisor also offers a 50% discount for properties subscribing until the end of January 2010. The listings will begin to appear from 4th January 2010.
If you are a hotel or B&B owner you can register now at: www.tripadvisor.com/businesslistings
Wednesday, 18th November
Marriott unveils the new look of marriott.com. Marriott says, the improvements include a modernized look & feel, more intuitive layout and one-click guest access to their Marriott Rewards account from anywhere in the site. marriott.com gets more than 12 million visits each month. According to Marriott, more than 75% of their guests say they use the website when planning or booking their hotel stays. However, intensive customer testing had revealed that the site could be confusing and often led to customers booking elsewhere. Marriott therefore redesigned the website and involved its customers in evaluating multiple new design concepts before settling on the one that went live this week. To encourage customers to visit the new site, travel and gift card prizes can be won from now until the 8th of December: www.marriott.com
Thursday, 19th November
Starwood Hotels & Resorts, one of the world’s leading hotel and leisure companies with 982 hotels and brands including Sheraton, Westin and W Hotels, announces that it will move its headquarters from New York to Stamford, Connecticut in 2012. The relocation to Stamford will bring millions of dollars in investment and 800 jobs to the state.
Friday, 20th November
Last month, Hilton Worldwide quietly announced to members that it is raising the number of loyalty points required next year to book a free night. The change will basically devalue Hilton HHonors points by about 20%. Travel industry analysts question this move at a time when hotel demand is down on corporate, conference and leisure travel as guests might just go somewhere else.

 

Leave a Reply