e-conceptory introduces a new hotel booking interface for Facebook Pages, allowing fans and other visitors to check availability and book hotel rooms directly through Facebook. The new product is called Hotel FaceBooker.
After entering travel dates, number of guests and rooms, users will be directed to a hotel’s own booking engine and given a selection of room types and prices. Users can so check availability with just one click and don’t have to go to a hotel’s website first.
Hotel FaceBooker does not need access to a user’s Facebook account, no credit card details are taken on Facebook.
Detailed information at:
- Hotel FaceBooker connects Facebook with a hotel’s own booking engine
- hotel bookings are trackable via the hotel’s booking engine
- no additional admin of room rates
- bespoke design according to the hotel’s corporate identity
- save to use for the booker as no access to Facebook details is needed
Corinna Witt, founder of e-conceptory, says: ‘Hotels have invested resources in running social media campaigns and Facebook has become the most important social media platform with more than 400 mio active users world-wide. Connecting Facebook fans and other visitors of Facebook Pages to a hotel’s actual product instead of just running an image campaign on the site is just the next logical step. Finally, hotels should see a direct return on investment of their social media efforts which is even trackable through their own booking engine.”
e-conceptory is offering Hotel FaceBooker on a no commission basis and only charges a small, one-off set-up fee.
Hotel FaceBooker Examples:
Both hotels enable their Facebook Fans and other visitors to check availability and book a room directly from the hotel’s Facebook Page. Hotel FaceBooker features as tab ‘Online-Reservation’ and box on the hotel’s Facebook Page Wall.
Hotel AMANO Berlin, Germany
Hotel Duesseldorf Mitte, Germany
More information at:
It’s been a relatively quiet Easter holiday week and we hope you’ve had a good time. Here, as usual, some of the highlights from the hotel and travel sector…
Tuesday, 6th April
Hilton HHonors offers a free night for 4 stays. From 6th April to the 30th of June, members of Hilton’s loyalty programme can receive a free night after completing 4 stays or earn double points. Hilton calls its latest promotion Fast Ways to Free Stays. To take advantage of the promotion, members must first register at www.hhonors.com/freestays
Wednesday, 7th April
Mideast hotels will be discussing Social Media at The Seven Star Conference which is running alongside The Hotel Show at the Dubai World Trade Centre from the 18th to the 20th May 2010. As the number of social media users increases in the Middle East, participants will be exploring possibilities of using platforms such as Facebook, Twitter, Flickr and YouTube to generate bookings. In the U.S. independent hotels are already beginning to link social media services with their websites or online booking engines. “But simply having a high number of Facebook fans or a lot of people following you on Twitter isn’t very useful unless they actually click through and book, said Tinston, Sales Director, The Hotel Show. “The hospitality industry is a business and social media has to be judged by the direct results it brings to the business.” www.thehotelshow.com
Thursday, 8th April
Luxury goods brand Louis Vuitton has plans to manage two exclusive hotels in Egypt and Oman. The hotels will be managed by holding company LVMH which entered the hotel sector in 2006 with the 5-star Cheval Blanc hotel in the French alps. LVMH will act as a management company and does not plan to own hotels.
Friday, 9th April
Hilton Worldwide announces that it has completed a restructuring of all of its existing debt. The restructuring extends the maturity of this debt until November 2015 and reduces the company’s total debt by nearly $4 billion.
Monday, 29th March
Red Roof, a U.S. economy lodging chain with 350 properties nation-wide, announces an April Fools Day promotion: ‘No Fooling’ 1 Cent Sale. Starting on 1st April through to the 15th guests can book a room for 1 cent a night. 1% of rooms per property will be on sale. Red Roof say they want to give people the opportunity to travel even when economic times are tough. Red Roof
Tuesday, 30th March
Radisson tops Hilton as Europe’s largest upscale brand.
Radisson Blu Hotels & Resorts and Radisson Edwardian Hotels, brands of the Rezidor Hotel Group, collectively offer 170 hotels and 38,079 rooms; followed by Hilton with 146 hotels and 37,806 rooms; and Marriott with 86 hotels and 20,806 rooms.
Wednesday, 31st March
The United Arab Emirates saw higher occupancy rates for February 2010.
According to The Global Hotel Survey conducted by STR Global, the overall occupancy rate for U.A.E. hotels rose to 77% in February, up from 67% in January and 75% during the same month in 2009. The occupancy rate in Dubai climbed to 86%, an 14% increase from January, while Abu Dhabi only saw a rise of 2% (with 59% occupancy). U.A.E. hotels witnessed an annual decline of 13% in revenues per available room, to US$183 in February, with lower revenues recorded in both emirates.
Thursday, 1st April
Staycation, the buzz term for spending holidays at home and a trend during the last recession, will still be going strong this Easter, for example in the UK. According to VisitEngland’s Easter Holiday Trip Tracker almost 10.5 million people will holiday in the UK this Easter, with 90% of them taking a break in England. Only six per cent are planning to travel overseas, the study shows. TravelMole
Friday, 2nd April
Wishing everyone a fantastic Easter break whether you are travelling or staying at home with your dearest. Enjoy!