Monday, 11th July 2011
Hilton announce that they will outfit more than 1,000 hotel fitness centers around the world with new customizable technical equipment, including touch screen consoles, iPod compatibility, ePub readers, pre-loaded sample exercises, Internet connectivity, integrated television and personal TV screens with nearly 40 channels to choose from. The phased roll out throughout all of Hilton’s brand portfolio will begin next year and continue until the end of 2012.
Tuesday, 12th July 2011
TripAdvisor acquires Where I’ve Been. This acquisition underpins TripAdvisor’s continued focus and growth in social media. Where I’ve Been allows users to share their world map on social networks and interact with others. The Facebook application has 10 million users.
Wednesday, 13th July 2011
Expedia and Groupon’s new joint venture launches in the U.S. Groupon Getaways is a flash sale site offering discounted hotel stays. Deals follow the Groupon model and are available for a limited time and quantity with a discount rate of about 50%. The website is also very similar to the main Groupon site: www.groupon.com/getaways
Thursday, 14th July 2011
Embassy Suites Hotels launches a promotional contest giving away 14 nights and 15k US$ to the family that submits their most awkward photo. Working with the partner website AwkwardFamilyPhotos.com, Embassy Suites engage with 40% of their customers who are traveling for leisure with their families. The brand also stays consistent with previous unusual online promotions such as the ‘Business Travel Blunder’ essay contest in 2009. Submit your photos at: awkwardfamilyphotos.com
Friday, 15th July 2011
Hyatt acquires 24 hotels from LodgeWorks, a privately held hotel development, ownership and management company for 802 million US$. All the properties are located in the U.S., including 5 in California and 2 in Washington. Hyatt will manage all hotels and brand them under Hyatt labels. The acquisition enables the company to introduce Hyatt-branded hotels in 9 new markets where it hasn’t been represented to date.